20 Best Vegan + Cruelty-free Foundations for Women of Color

Being a Women of Color, I have experienced a lot of heartache when choosing foundations. My foundations are either too light, too dark, too ashy, too SOMETHING. But my biggest problem is finding companies that carry my shade at all. Even though it is 2017, there are still companies that do not carry a diversity of shades or tones. To make matters worse, many vegan and cruelty-free lines do not even bother to add deeper colors, leaving Women and Men of Color little to no choice but to use foundations created funky chemicals. 

But does that mean there aren’t ANY companies making shades for Women and Men of Color? OF COURSE THEY ARE!

Below are 20 companies I have researched or used that I believe have a lovely selection of shades to fit anyone and everyone.  

Happy Shopping!


Foundations for Dark Skin Part 1 (1)

Foundation for Dark Skin Part 2

Foundations for Dark Skin Part 3

Foundation for Dark Skin Part 4

Continue reading “20 Best Vegan + Cruelty-free Foundations for Women of Color”


8 Cruelty-free + Vegan Highlighters for Darker Ladies (and Gentlemen!)

Since Fall is around the corner, ditch the bronzer and whip out the highlighters for a sparkly change. Just remember! Gold and bronzy highlighters look best on darker skintones but you are more than welcome to try all shades~HAPPY SHOPPING!


Highlighters (2)

  1. Dose of Color Baked Highlighter in Sunkissed $28.00 (Powder)
  2. COVER FX Enhance Click in Rose Gold $18.00 (Cream) *
  3. Milani Illuiminating Face Powder in Hermosa Rose $9.99 (Powder) *
  4. NYX Bright Idea Illuminating Stick in Topaz Tan $8.00 (Cream)
  5. 100% Pure All Over Glow in Deeply Sunkissed $35.00 (Liquid) *
  6. Colourpop Highlighter in Candyman $8.00 (Powder) *
  7. COVER FX Custom Enhancer Drops in Candlelight $42.00 (Liquid) *
  8. Plain Jane Beauty Bronze it! Mosaic in Coppers & Robbers $16.50 (Powder)

5 Vegan+Cruelty-free Tinted Setting Powders for Dark/Deep Skin

Have you ever taken a photo and realized you look lighter or ashy? Well, you have experience what is known as the “flashback”. While you might have looked flawless earlier, the camera’s flash will show color differentiations. For any chocolate beauties out there, you know the reason behind the flashback is using either too light of a foundation and/or no-color/translucent setting powder.

While no-color/translucent powders are described to match all skintones, the reality is these powders are meant for lighter skin complexions. The powder is usually pearly white. Thus when blended onto deeper skintones, the natural chocolate tones will appear from under the white cast.

But do not get discouraged! A simple way to fix this is to purchase finishing or setting powders that are tinted, but yet sheer enough so your foundation color is left unchanged.

Below are some great setting powders to try for all shades within the spectrum.


Setting Powder Dark Skin

1. Everyday Minerals Bronzed Finishing Dust $15.00 VEGAN.

2. KOYVOCA Classic Setting Powder $12.00 VEGAN.

  • Light – a neutral warm light brown
  • Medium – a neutral warm medium brown
  • Medium-Deep – a neutral warm brown
  • Deep – a neutral warm dark brown

3. Cover FX Blotting Powder $24.00 VEGAN.

  • Light – Completely sheer with a hint of warmth
  • Medium – Completely sheer with a hint of warmth
  • Deep – Completely sheer with a hint of tint for deeper skintones

4.  Urban Decay Naked Skin Ultra Definition Loose Finishing Powder $34.00 VEGAN.

  • Naked Light
  • Naked Medium Light
  • Naked Medium
  • Naked Medium Dark
  • Naked Dark

5. Milani Multitasker Face Powder $6.99

  • Light Medium- Light/Medium Light Skintone with Neutral or Yellow Undertones
  • Medium- Medium Skintone with Neutral Undertone
  • Light Tan- Medium to Medium/Deep Skintone with Olive Undertone
  • Tan- Medium Deep Skintone with Neutral or Pink Undertones
  • Medium Tan- Deep Skintone with Golden or Olive Undertones
  • Dark Tan- Light Brown Skintone with Golden Undertone

Day 13: Best Vegan+Cruelty-free Eyeshadow Primers

Eyeshadow primers are, in my option, one of those products many people completely skip (I am very guilty of this time to time). But like a facial primer they are important! Eyeshadow primers are meant to keep your eyeshadow in place and make the color more pronounce. No one wants flaky, creasing shadow…

Below are some of the best eyeshadow primers out in the market. I listed the products from budget-friendly to splurging!

Eyeshadow Primers

  1. Cheeky Cosmetics Organic Eye Shadow Primer $14.00 VEGAN.
  2. EMANI Magic Sealer $14.00 VEGAN.
  3. Gabriel Cosmetics Eye Primer $14.30 VEGAN.Comes in two colors (Neutral: all Skin Tones/ Warm Beige: Medium to Deep Skin/Warm Undertones)
  4. Lily Lolo Prime Focus Eyelid Primer $15.00  VEGAN.Buff shade will neutralise discolouration & give a clean eyelid look so that your eye shadow applies true to colour; Lemon shade will correct any dark areas while giving the perfect base
  5. Jane Iredale Lid Primer $19.50 VEGAN. Comes in three options.
  6. TARTE clean slate™ 360° creaseless 12-hr Smoothing Eye Primer $20.00 CRUELTY-FREE.
  7. TOO FACE Shadow Insurance Primer $20.00
  8. BECCA Eye Priming Perfector ™$24.00 Comes in two colors (Translucent Perfector works well with light to medium skintones, while Tinted pairs with medium to dark)
  9. BLINC Eyeshadow Primer $24.00 VEGAN. Comes in two shades (light tone for light skintones; flesh tone for medium to dark skin tones)
  10. COVER FX Anti-Age Smoothing Eye Primer $24.00 VEGAN.

Day 2: Tinted Moisturizers/ BB/ CC/ DD Creams

Day 2 of this challenge! Today, we are going to tackle the tricky business of this ever growing beauty market by looking at the differences between tinted moisturizers, BB, CC, and (now) DD creams!

Tinted Moisturizers

100% Pure Fruit Pigmented Tinted Moisturizer SPF 20


 What is it?

As in the product name, a tinted moisturizer is a cream or lotion that has a skintone matching tint to them. Adding hydration and color all in one simple product!

 Who is it for?

Tinted moisturizers are designed to be more lightweight than a liquid foundation. Though some tinted moisturizers can be buildable, most have a light to medium coverage. So anyone with extreme discoloration or dark spots might find a tinted moisturizer to be too light in coverage. With that said, this also applies to oily skin individuals. The dewy finish on most tints might make you appear oilier (unless you apply a matte setting powder). Normal to dry skin types will love tinted moisturizers though! 100% Pure’s Fruit Pigmented Tinted Moisturizer ($42.00) quotes:

Moisturizing formula colored from fruit and vegetable pigments for a flawless complexion. Organic white tea, acai oil, pomegranate oil, vitamins and antioxidants deliver necessary, skin beneficial nutrients for the most healthy skin.

BB Cream

Jane Iredale Glow Time Full Coverage Mineral BB Cream SPF 25


What is it?

BB creams or Beauty Balms/Blemish Balms were first developed in Germany to find a single product that can moisturize, conceal, prime, treat and protect all in one go. However, when the product came to countries such as South Korea and Japan, BB creams exploded! The trend finally made its way to the US where it has become an essential skincare product.

Who is it for?

BB creams are for those are blessed with good skin who need to even out their skin tone and have sun protection. Because BB creams are slightly heavier than tinted moisturizers but lighter than foundation, it is a great product for those who want to look as natural as possible but still feel as if they aren’t completely naked!

With that said, normal to oily skin types can use BB creams with no problem!

Jane Iredale’s BB cream ($48.00)claims to minimizes pores and help disguise fine lines and wrinkles while smoothing and brightening the skin. This product is vegan and gluten-free.

CC Cream

Cover FX CC Cream Time Released Tinted Treatment SPF 30 


What is it?

Branching off BB creams, CC Creams or Color Correcting creams are meant to correct redness, dark spots, discolorations, and sallowness. PLUS! Doing the job of moisturizing, priming, treating and protecting the skin.

Who is it for?

Individuals who experience redness, discoloration, dark spots, acne scars, or any other skin issue might like to try a CC Cream. CC creams are still lighter than a foundation, but are a tad bit heavier than a BB cream (to conceal the problem areas more). Don’t worry! You will have the feeling of naturalism without feeling cakey. This is great for oily to combination skin types.

I always talk about COVER FX but their products are lovely and vegan! Their CC Cream ($45.00) does not contain gluten, mineral oil, fragrance, parabens or talc; the five most common ingredients that can cause inflammatory reactions in the skin. Their CC Cream also mentions:

Retinoid-like ingredients deliver antiaging benefits without irritation or sun sensitivity while pH reactive, time-release complex provides optimum anti-aging benefits that work on and below the surface of the skin to visibly lift, and firm and reduce the appearance of wrinkles. This oil-free, licorice root extract infused formula helps clarify and brighten skin tone.

DD Cream

DermaDoctor DD Cream Defining BB Cream Broad Spectrum SPF 30


What is it?

I honestly do not know about DD creams until a few weeks ago! I was starting to understand BB and CC creams until out of nowhere DD creams popped up. There are so new, there are few DD creams out there but the ones that are available should be worth the try. Marketed as Double-Duty or Diminish & Disguise creams, DD creams are next level in skincare.

Who is it for?

DD Creams are the heaviest on this list. Just like their cousins, BB & CC Creams, DD cream are meant to do-it-all in one product. However, the twist to DD creams is the target group: individuals who have mature skin. Hence diminish (wrinkles) & disguise (fine lines/age spots, sun damage). DermaDoctor’s DD cream Defining BB Cream Broad Spectrum SPF 30 ($38.00) has 15 benefits all in ONE PRODUCT. Some disadvantages to this DD cream are: it is not vegan and it comes only in one shade to match all skin tones. Cruelty-free. Paraben-Free.

I wonder when the next alphabet cream will be released!

Continue reading “Day 2: Tinted Moisturizers/ BB/ CC/ DD Creams”

Face Off: COVER FX Contour Kit VS Anastasia Beverly Hills

Highlighting and contouring tutorials are everywhere on the web. Women of all shades have put their contouring skills to the test to help women bring out their best features. Nonetheless, I believe women with darker or deep skintones have a harder time finding the right contouring palette because most contouring shades either match their skin tone or are too light.

After searching and searching, I have found two palettes that seem promising to help women of bronzy skintones achieve the contour look.


  1. COVER FX Contour Kit $48
    1. Positives
      1. Comes in 6 shades to fit women of all shades and undertones
      2. Great for dry Skin, but other skin types could use this (cream formula)
      3. Blendable
      4. Does not contain parabens, sulfates, synthetic fragrances, synthetic dyes, petrochemicals, phthalates, GMOs, triclosan
      5. Great for beginner to intermediate contour artists
      6. Travel-friendly
      7. Comes with a nice guide to help learn about highlighting and contouring
    2. Negatives
      1. Expensive
      2. Only comes with 4 color pans
      3. May not be the best for oily skin or combination skin
      4. Does not has an option of refilling pans


  1. Anastasia Beverly Hills The Original Contour Kit $40.00
    1. Positives
      1. Great for oily skin types
      2. Has an option for cream formula
      3. Builable-coverage
      4. Great for beginners
      5. Travel-friendly
      6. Comes with refilling pans
      7. Has three highlighters and three contouring colors
    2. Negatives
      1. Color options are limited to shades and not undertones (light-medium/medium-tan/tan-deep or fair, light, deep for the cream formula)
      2. Might be overwhelming with the 6 different color options–however can refill your palette for a more customed kit.
      3. Does not appear to have a guide


I personally think the COVER FX Contour Kit will be better choice. This kit has the option to better match your skintone and undertone something most contour kit lack for darker, deeper women and men.

Prime Time: Primers For Your Skin Type

Primers for Skin Type

  • Normal Skin: Personally, I used this  primer for a while. However, I found it works better for normal to dry skin types. It did not reduce the appearance of oil or matte me, but it was very moisturizing and concealed my pores. With 7 ingredients listed, Reviva Lab’s Makeup Primer is a great choice!
  • Oily or Combination Skin: Made with Kaolin clay, a well-known natural substance to help acne-prone and oily skin, Mineral Fusion’s Mattifying Primer will do the trick of matting you and controlling the appearance of oil throughout the day.
  • Dry Skin: Emani’s Perfect 10 Primer Serum is cream-based primer made with 10 different plant extracts that not only give you a dose of antioxidants but also calms and moisturizes dry skin.
  • Sensitive Skin: Cover FX is considered one of the best brands out there for people with normal-to-high sensitive skin. Removing harsh chemicals and dyes, Cover FX produced this amazing product: The Calming Primer. It is dermalogically designed to be worn by people with sensitive skin types, even individuals with Rosacea.